Let us focus on building your team and brand, so you can focus on what you do best.
Services
Build a Brand that Resonates, Connects, and Drives Growth
Thriving brands go beyond the ordinary. They create strong connections and empathize with their community of customers, advocates, and supporters. They understand the very essence of their audiences—their needs, their pain points, and their deepest desires. Every communication, every story, and every aspect of your brand presence should be carefully crafted so that each person in your community can see themselves reflected in your work and what you offer.
Purpose-driven organizations often struggle to dedicate enough time or resources to build a brand people connect with and effective communication strategies. This can make it difficult to develop meaningful engagement with potential customers and constituents, build an active community, and drive the growth of your business.
That's precisely where I step in to partner with you and your guide to success. I specialize in developing efficient communications team leaders and providing brand and communications consulting services. With my creative and people-centered processes, I help impact-focused businesses like yours share their story and create meaningful connections with your community.
I collaborate with purpose-driven organizations who have a clear mission and vision that go beyond simply making a profit. These organizations are for-profit and non-profits driven by a desire to make a positive impact in communities and use their business as a vehicle to do good.
Communications Leadership Development
With over 15 years of experience, I bring senior leadership experience, industry knowledge, a proven track record, and innovative thinking to enhance purpose-driven organizations’ communications teams, strategies, brand positioning, and customer or community engagement. I can collaborate with your organization to:
Optimize communications team structures by aligning roles and responsibilities with specific organizational objectives
Implement efficient processes to ensure new communications team members are quickly integrated and productive, minimizing disruptions to ongoing communication initiatives
Provide strategic guidance and coaching to help communications teams develop effective strategies, streamline workflows, and successfully develop and implement communications activities
Measure the success and areas of growth of your organizational communications efforts
Brand & Communications Strategy
My communications consulting services deliver tailored solutions that help organizations to reach their business and communications objectives. Working within predefined timeframes, I ensure the development of quality deliverables that address a variety of communication needs and areas of expertise:
Organizational Story Development: Tune into the essence of your brand and create the story that connects with your customers, constituents, or key stakeholders and compels them to come back for more
Brand Audit and Strategy: Identify strengths, weakness, and areas of improvement that inform a strategic roadmap that will guide you toward a more compelling and differentiated brand, which sets the stage for success in the marketplace
Communications Planning: Design a comprehensive plan that aligns with your overall business strategy and connects with your target audience